Welcome to Master Formula

We created Master Formula with one goal in mind -- to make the finest cleaners, polishes, and sealers in the world.

To that end, we exhaustively explored the latest technologies in polishing science, while also keeping true to the end users. Our research included conversations with thousands of polishers. Some were professional detailers or cleaners; others were everyday people polishing the wheels on their car, brass pieces in their homes, etc. They all said the same thing, "We want something easy to use, with an effortless wipe off that leaves the surface with flawless reflections!"

We also recognized the need to make products that could tackle a wide variety of surfaces including paint, fiberglass, clear coat, aluminum, billet aluminum, chrome, brass, stainless steel, gold, silver, platinum, copper, and many more.

Our customers enjoy amazing results with their classic cars, show bikes, big rigs, and airplanes. And because of the quality of our products, which contain no abrasives, excessive polishing has become a thing of the past. Our research showed that excessive polishing with poor polishes degrades the finish. Once our products are applied, a normal wash is all you need to maintain a rich and glossy finish for up to a full year. Our customers routinely report the finest results they've ever experienced.

We invite you to try our amazing products. You'll be glad you did, and your 100-percent satisfaction is guaranteed!